Privacy Policy

Last Updated: October 29, 2025

Welcome to Poplar ("Poplar," "we," "us," or "our").

This Privacy Policy explains how we collect, use, and protect your information when you use our website (www.usepoplar.com) and related products or services (collectively, the "Services").

By using Poplar, you agree to this Privacy Policy. If you do not agree, please discontinue use of the Services.

1. Information We Collect

We collect information to operate effectively and provide you with a great user experience. The types of information we may collect include:

a. Information You Provide

Account Information: Name, email address, password, and other profile details.
Payment Information: Billing address, payment method, and transaction data (processed securely by third-party providers such as Stripe).
Content and Usage Data: Posts, captions, scheduling preferences, and interactions within Poplar.
Communications: Emails, messages, or feedback you send to us.

b. Automatically Collected Information

Device and Log Data: IP address, browser type, operating system, referring URLs, and device identifiers.
Usage Analytics: Interactions within Poplar, such as creating or scheduling posts, viewing analytics, and managing accounts.
Cookies and Tracking Technologies: We use cookies and similar technologies to improve user experience and analyze usage patterns.

c. Third-Party Integrations

When you connect a third-party account (e.g., LinkedIn, X/Twitter, Facebook, Instagram), we may access limited data necessary to provide the Services, such as:

Page or profile name, ID, and access tokens (stored securely)
Posts, comments, and engagement metrics for analytics
Permissions you explicitly grant to Poplar when connecting your account

We access only the data needed to deliver functionality you request and never post without your explicit authorization.

2. How We Use Your Information

We use collected information to:

Operate, maintain, and improve our Services
Facilitate content scheduling and account management
Provide analytics and reporting features
Communicate with you regarding updates, support, or security alerts
Prevent fraud, abuse, or misuse of our platform
Comply with legal obligations

We do not sell your personal data.

3. How We Share Information

We may share your information with:

Service Providers: Vendors who assist with hosting, analytics, payments, or customer support
Integrations: Platforms you explicitly connect to (e.g., LinkedIn, Meta, X/Twitter)
Legal or Safety Requirements: When required by law, regulation, or government request
Business Transfers: In connection with a merger, acquisition, or sale of assets (with notice provided to you)

All third parties must handle your data in accordance with applicable privacy laws and our contractual agreements.

4. Data Retention and Storage

We retain your data only as long as necessary to provide the Services or comply with legal obligations.

When connected to LinkedIn or other third-party APIs, we follow each platform's data handling requirements — including any caching, retention, and deletion policies specific to that platform.

You may request deletion of your account or data at any time by contacting hi@usepoplar.com.

5. Your Rights

Depending on your location, you may have rights under data protection laws (e.g., GDPR, CCPA), such as:

Accessing and receiving a copy of your data
Correcting inaccurate or outdated information
Requesting deletion of your data
Withdrawing consent to processing
Opting out of marketing communications

To exercise any of these rights, please contact us at hi@usepoplar.com.

6. Data Security

We use industry-standard measures — including encryption, access controls, and secure hosting — to safeguard your information.

While we strive to protect your data, no system is entirely secure, and we cannot guarantee absolute security.

7. International Data Transfers

If you access Poplar from outside the United States, your data may be transferred and processed in the U.S. or other countries where our servers or partners operate, which may have different data protection standards.

8. Children's Privacy

Poplar is not directed toward or intended for individuals under 16. We do not knowingly collect personal data from minors. If you believe a minor has provided us information, please contact hi@usepoplar.com and we will delete it promptly.

9. Changes to This Policy

We may update this Privacy Policy from time to time. The "Last Updated" date reflects the most recent version. Continued use of Poplar after updates constitutes acceptance of the revised policy.

10. Contact Us

If you have any questions about this Privacy Policy or your data, please contact:

Poplar

Email: hi@usepoplar.com

Address: 50 Oxford Ave. Mill Valley, CA 94141